@book{100326,
	author = {KOTLER, PHILIP, 1931 and ARMSTRONG, GARY},
	title = {PRINCIPIOS DE MARKETING},
	publisher = {LTC ED.},
	year = {C1999},
	address = {RIO DE JANEIRO},
	edition = {7 ed.},
	note = {INCLUI BIBLIOGRAFIA E INDICE.},
	url = {https://www.santoandre.sp.gov.br/pesquisa/con_detalhe.asp?ID=116522&vHistoryNovo=sim}
}