@book{107453,
	author = {KOTLER, PHILIP},
	title = {ADMINISTRACAO DE MARKETING},
	publisher = {PRENTICE HALL},
	year = {2002},
	address = {SAO PAULO},
	edition = {10 ed.},
	note = {4ª REIMPRESSAO. INDICE REMISSIVO. INDICE ONOMASTICO.},
	url = {https://www.santoandre.sp.gov.br/pesquisa/con_detalhe.asp?ID=123775&vHistoryNovo=sim}
}