@book{62878,
	author = {RICHERS, RAIMAR, 1926-2002},
	title = {QUE E MARKETING (O)},
	publisher = {ABRIL CULTURAL},
	year = {1985},
	address = {SAO PAULO); BRASILIENSE (SAO PAULO},
	edition = {1 ed.},
	note = {BIBLIOGRAFIA. BIOBIBLIOGRAFIA.},
	url = {https://www.santoandre.sp.gov.br/pesquisa/con_detalhe.asp?ID=78033&vHistoryNovo=sim}
}