@book{89027,
	author = {RAMOS, RICARDO DE MEDEIROS, 1929-1992 and BRAIT, BETH},
	title = {DO RECLAME A COMUNICACAO: PEQUENA HISTORIA DA PROPAGANDA NO BRASIL},
	publisher = {ATUAL},
	year = {1987},
	address = {SAO PAULO},
	edition = {4 ed.},
	url = {https://www.santoandre.sp.gov.br/pesquisa/con_detalhe.asp?ID=104944&vHistoryNovo=sim}
}